Despite the anglophonic name, Barry Adams is a native Dutchman living and working in Belfast, Northern Ireland where he’s established himself as the foremost SEO consultant in the country.
Barry’s been doing SEO in one form or another since 1998, which means he’s lost quite a bit of his sanity along the way. As a regular blogger and avid tweeter, Barry has gathered a reputation for contrarian opinions and profanity-laced rants, which resulted in him getting blocked on Twitter by Danny Sullivan.
In 2014 Barry founded Polemic Digital, a specialized consultancy offering bespoke SEO services to clients across Northern Ireland and beyond. Despite its relatively short existence to date, Polemic Digital already counts many of Northern Ireland's largest brands among its clients.
Barry also teaches SEO in various guises for the Ulster University, Queen’s University Belfast, and the Digital Marketing Institute, is a regular speaker at top international digital conferences such as Pubcon, Friends of Search, and BrightonSEO, and serves as the senior editor at award-winning European digital marketing blog State of Digital.
Dawn has been involved in the search industry for nearly 10 years, having changed careers, retraining as an SEO developer and focusing on technical, architectural and database driven SEO.
Jim Banks is the Director of Paid Media at Groove, a premier creative digital agency, specialising in eCommerce, web design, inbound marketing, paid media management and branding.
Groove are a Bigcommerce Premium Partner, a Google Partner, a HubSpot Platinum Partner and Magento Certified.
Jim is one of the pioneers of paid media, buying his first paid traffic back in 1999.
Since then he has worked with over 1000 companies around the world and spent in excess of $175 million buying paid media generating in excess of $1 billion in eCommerce sales and more than 2 million leads for inbound marketing companies.
Jim is a well-traveled and sought after speaker.
23 year old Steve Bartlett takes popular online communities & influencers and builds creative marketing campaigns for some of the biggest brands in the world. As a result, he has turned Social Chain into a multi-million pound business that has been recognised by The Drum as Social Media Agency of the Year 2015.
Hannah is Open Innovation Director for the media agency MEC. Here she is responsible for helping the agency and its clients to collaborate and partner with start-ups and early stage technology in addition to harnessing a more entrepreneurial culture within the organisation. Prior to this she ran BBC Worldwide Labs, BBC Worldwide’s award winning start-up accelerator. Hannah is experienced in identifying and forging commercial partnerships for a number of large organisations and digital media start-ups, which means she has insider knowledge of how young companies, can scale and grow through a networked model and how established organisations can adopt new, innovative ways of working.
Jonathan became Managing Director of UKFast in April 2012, when Lawrence Jones took on the role of CEO.
Now responsible for the day-to-day running of the business, Jonathan works with the directorship and senior management team, focusing on clients and the team. He is also heavily involved in training, recruitment and corporate relations.
A self-styled dead-ball specialist, Sam is the Digital Marketing Manager for the world’s largest football portal, Goal.com. Working with 39 editorial teams around the globe, and covering 19 languages, he leads a team whose remit covers the global strategies for social media, search, brand, PR and app marketing.
Since joining Goal, it has grown from 20m monthly unique users viewing 400m page views, to over 69m unique users viewing over 1.2bn pages a month, whilst amassing over 57m social media followers around the globe.
Martin Bryant is Community Editor at Tech North, where he tells the story of technology in the North of England. He uncovers world-class companies, people and initiatives that often fly under the radar of major tech publications.
Martin was previously Editor-at-Large at The Next Web and is a regular fixture on technology conference stages in Europe and the USA. He often appears on national and international TV and radio programmes to talk about technology.
Tom Cheesewright is one of the UK’s leading speakers on the future.
As founder of Book of the Future, Tom has worked with a huge range of organisations across a variety of markets, to help them to see a clear vision of tomorrow, share that vision and respond with agility. Tom draws on this experience to create original, compelling talks that are keyed to the experience of the audience but which surprise and shock them with unexpected facts and examples.
What can children’s television tell you about your business? Why should your organisation be like Lego bricks not a die-cast car? Tom will tell you.
Tom helps audiences understand the forces that are shaping the future right now, and points them to clues that they can use to help them see their own futures, personally and for their organisations.
Having worked as a creative for several years, Nick Entwistle decided to go freelance in 2015, which has allowed him to work with numerous agencies on campaigns for brands such as Vauxhall, Samsung, Irn Bru and many more. He has recently taken on the role of Creative Director at Magnafi and played a big part in creating the #LoveYourNHS campaign to support the NHS in their successful quest to get to Christmas Number 1.
In addition to this, he has built up his own Bank of Creativity brand and he runs a number of successful Twitter accounts, such as @AgencyQuotes & @OneMinuteBriefs, which have been recognised with various awards.
This year has seen One Minute Briefs reach millions of people across the world with campaigns for charities and brands. On top of this he has hosted OMB networking events, ran D&AD workshops and also published an OMB book after reaching the 10k follower milestone.
Nick recently received the Social Enterprise Entrepreneur of the Year & Special Award at the Great British Entrepreneur Awards and was announced in The Drum’s Social Buzz Top 50 alongside influential social pioneers at Facebook & Twitter.
Richard Foster is UK Managing Director for LiveRamp, the leading provider in data onboarding.
Richard has entrepreneurial experience in building, scaling and managing SaaS businesses of significant scope and recently joined LiveRamp to establish its market presence in the UK. Here he is tasked with creating demand for LiveRamp’s suite of data connectivity services as well as forming strategic partnerships with top marketing technology and services businesses.
Foster joined the company from Intelligent Optimisations, the machine learning DSP, where he was chief commercial officer. He previously launched and scaled several digital marketing businesses in Europe during his tenure as European managing director at DMP provider Krux, UK managing director for privacy leader TRUSTe and UK managing director for DMP / DSP provider Audience Science.
He has a demonstrable history of consistently setting and achieving tough financial and organisational objectives in an accelerated timeframe.
Olga is the Head of Social Media at SEMrush. Olga specializes in conversion and relationship marketing and has increased built one of the strongest communities in the SEO industry using social media.
With over 15 years Public Relations and communications agency experience, Rick has helped to build and protect the reputations of some of the best known consumer brands around, including Red Bull, Jaguar, Persil and The North Face.
A media geek from a young age (he blames his writer Uncle), his career has seen him land front page client coverage in titles as diverse as the Guardian and Daily Star, deliver stunts that have become internationally famous and start Twitter trends from the iPhone invariably glued to his hand.
Ask him about playing beach football in Dubai with Eric Cantona, pitching to Miss Costa Rica in a swimming pool in Miami, retiring Olympic medal winners or swapping shirts with Bear Grylls.Don’t ask him to measure your PR impact via AVE nor about which football players he’s helped keep out of the press.
He co -founded Smoking Gun in 2010 to build an intelligently creative agency that makes a measurable difference to its clients and staff and with seven straight years of double digit growth and 30 leading industry awards on the shelf things are going to plan.
Chris is a digital marketing geek and experienced technical SEO who started out life writing “SEO copy” in the trenches back in the ol’ days. A closet data “enthusiast”, he enjoys a spreadsheet and spends far too much time looking at charts.
Chris is Head of search at StrategiQ Marketing a fast growing marketing agency based outside of Ipswich, Suffolk. A recent member of the Future50, StrategiQ has been identified as one of the Region’s most innovative rising companies.
James grew up in media agencies, working as a planner then creative strategist for organisations such as Unilever, Diageo, Nike & British Airways, learning how to use brand communications and audience insight to drive better and different work. Recently moved into full service to influence the creative work, and has just set up his own consultancy Head & Hart, offering freelance strategic services to agencies such as Global Team Blue. He's also a graduate and twice mentor of the IPA Excellence In Advertising Diploma
Previously voted as one of the UK's Top 30 Women in Digital Under 30. A specialist in Social Media and Digital Brand Strategy, Kristal is an award winning, strategic and experienced digital marketing expert. A regular digital conference speaker and industry commentator Kristal has worked in digital for over a decade developing digital solutions for some of the UK’s biggest brands.
Rob is Head of Earned Media at JD Williams group; running a team with some great search, social and content capabilities and getting the chance to help grow some amazing, international brands.
With experience in search, social, content and development since 2004; Rob brings a wealth of experience making him perfectly positioned to deliver and support a client’s search strategy and campaign from the ground up
Rob is one of the UK's thought leaders in the digital analytics field. As co-founder of the award winning consultancy DBi, he has built one of europe's leading marketing tech and data analytics agencies. He also runs Conversion Thursday, a well established meet up event for the digital industry. It regularly attracts in excess of over 200 attendees with the aim of sharing ideas and innovation in back drops such as boat parties and art galleries. A regular speaker on panels and at industry events, he is well known in tech and digital business circles.
With 10 years in the digital industry Rob has continually evolved his career focus, from analyst to team builder, then entrepreneur to ad tech specialist. His teams have consistently driven tangible business results for their clients and are always looking to challenge the norm through innovation and risk taking.
Passionate about both advertising and data, Grace has become a programmatic specialist in online display where she uses programmatic as a vehicle to provide excellent user experience whilst satisfying business goals.
Grace now leads a team delivering high performance display campaigns where precise audience targeting, data-driven optimisation and high quality content is at the heart of every strategy.
Following the agency’s acquisition by St. Ives in 2013 Stephen succeeded Branded3 founder Patrick Altoft, assuming leadership of B3’s SEO, PPC, content and analytics accounts.
David joined AO in 2010, with a background as a chartered accountant in the manufacturing sector. His first role at AO was running the pricing team within the commercial department. Over the next few years David progressed quickly through the company and in 2014, he joined the AO group executive team as group ecommerce director. David now heads up the Commercial, acquisition, web platform, content and CRM teams at AO. He is responsible for strategically driving the growth whilst driving efficiency through the business.
Paul Lee is Partner and Global Head of Research for the technology, media and telecommunications industry at Deloitte.
In this role Paul has authored over 80 TMT reports including Deloitte’s 15th annual Predictions for the Technology, Media and Telecommunications series. In 2015 Predictions launched in over 75 countries and its points of view feature in broadcast, online and published media around the globe.
Paul also leads the Deloitte Global Mobile Consumer Survey, now in its fifth year, which tracks usage of mobile around the world, based on a 49,000 user survey fielded in 30 countries.
Paul comments regularly on the TV market, and has been invited to author the companion reports for the Royal Television Society’s Cambridge Conference, the IBC Leaders’ Summit and the Guardian International Television Festival.
Paul is a frequent commentator on television, radio, online and press. Paul has published 32 columns in the Financial Times, specialising in analysis of current trends in the TMT sector from a numerical perspective.
Paul is a frequent speaker at industry and closed door conferences and was on the organising committees of the Royal Television Society’s Cambridge and London conferences.
As well as running the TMT research team globally, Paul also manages the industry research team for Deloitte UK.
Paul has written five books, including Convergence Conversations and Digital Dilemmas.
Prior to Deloitte Research, Paul was Director, Gartner Consulting, leading work in the telecommunications sector.
Simon is CEO of The Gate Films group. A creative content house named in the UK’s top 50 Creative business’s this year, the group research, plan, create and deploy interactive TV, film and video for brands worldwide.
As a film Director Simon believes in constantly using innovation to deliver stories to consumers.
Stacey MacNaught is Search Director at Tecmark where she leads the organic search strategy for clients in a number of competitive sectors. She has also spoken on SEO and content marketing at a number of conferences including Mozcon, SearchLove and BrightonSEO. A copywriter by background, Stacey still enjoys writing. She runs her own blog at http://blogsession.co.uk, is an Inc.com columnist and writers for a number of online publications.
With over 5 years’ worth of experience working across enterprise SEO campaigns, in both the UK and Australia, Tom’s passion lies in working to drive organic search growth. Through utilising brand data, activation and multi-channel working Tom leverages organic search to drive optimum performance efficiencies across digital. In his current role, Tom’s responsibilities are to lead the growth and development of a best in class Owned Media team from iProspect’s Stafford office.
Russell has been working in digital for over a decade with data analytics at the heart of his career. Working with businesses from startup to FTSE100 he has guided teams to improve their marketing performance through data led insight.
Following positions in-house, agency and consultancy side he now leads a team as CEO in building a marketing attribution platform. CUBED Attribution is supporting a new view of digital data to enable brands understand how consumers truly interact with their marketing activity both on and offline.
With over 14 years in digital Mike has helped build teams and worked in a variety of roles in agencies in the UK & North America.
Mike has previously led search marketing teams for a number of leading agencies and has also worked client-side for a number of prominent online brands, including lastminute.com.
In his current role, Mike heads up the Search team ensuring Stickyeyes’ clients are leading the way with forward thinking, content-led digital strategies.
James Murray is the Search Advertising Lead for Microsoft UK. In his role he is responsible for managing relationships between Microsoft and its strategic partners as well as acting as an evangelist for the Bing Search platform and search advertising tools. James is fascinated by data and the insight it gives into consumer behaviour. He is a writer, speaker and thought leader in search and digital marketing being a regular contributor at industry events and widely quoted in the media.
Lisa Myers is the CEO and Founder of Award Winning International SEO & Content Marketing Agency; Verve Search, based in London, UK.
Lisa has been working in Marketing since 2001, and within SEO since 2005. She is a regular speaker at Digital Marketing conferences worldwide, and contributes regularly to the digital marketing press, both on and off-line, as well as authoring several best practise guides and whitepapers for industry associations including eConsultancy. She is also the founder of Women in Search and co-founded StateofSearch.com (now known as State of Digital).
Lisa has won several industry awards and recognitions including; “Blackberry Women & Technology” 2008, 35 Women under 35 Management Today 2009, and “Search Personality of the Year” at the UK Search Awards 2011.
Verve Search specialises in international SEO & Content Marketing campaigns for medium and large businesses, currently servicing clients in 10 different countries. In 2015 Verve Search was named the Best Small SEO Agency in the UK, as well as the Best Small SEO Agency in Europe.
She has over 12 years’ experience in digital, with stints both client and agency side, and spent nine years with Unique Digital, where she worked on accounts including Sky, Sainsbury’s, Harvey Nichols, trainline, Avis and Visit Britain.
Prior to joining Unique Digital, Parnell was online marketing manager at healthcare recruitment agency Medgen and Spark Networks, the online dating network brand.
Paul started PRWD - a specialist Conversion Optimisation agency - over 10 years ago, after spending seven years working in usability and customer experience at the UK's largest home shopping business, Shop Direct Group.
Paul is regarded as one of the UK’s leading experts on Conversion Optimisation. Alongside releasing a book on the state of the industry titled, ‘The Growth Strategy That’s Being Ignored’, he regularly contributes to a number of digital marketing publications including Econsultancy. Paul has been a keynote speaker and presented at a range of conferences worldwide.
His passion for delivering significant growth improvements for businesses means he still maintains a hands-on role in delivering transformational client programmes, with recent clients including Wilko, Moss Bros, Games Workshop, Schuh, Harveys, Bensons for Beds & Moneysupermarket.
Robert is a geek who grew up in Silicon Valley and since 1985 he has been building online communities. In 2000 Robert started his technology blog, http://scobleizer.com/, and his life has been on a rocketship ever since. In 2003-2006 he worked at Microsoft as an evangelist and one of the five guys who started Microsoft's famous Channel9 video community.
Currently as a Futurist at Rackspace he travels the world to study and make media about world-changing innovators. He is also the co-author of "Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers" with Shel Israel.
Roberts speeches around the world, including a Bloomberg Summit, SXSW Interactive, Next Web Europe, Tech Crunch he provide a practical and optimistic roadmap to help leaders build creative innovative ideas and implement them in their own companies.
You can find out more on Robert by visiting this link: https://plus.google.com/+Scobleizer/about
Ann Stanley is the founder and MD of Anicca Digital, with over 15 years’ experience of online marketing. She is Google AdWords Accredited and a chartered marketer.
Ann provides consultancy, training and implementation of a range of digital marketing services including; strategy/planning, analytics/auditing, website design/development, ecommerce marketing, SEO, PPC, email marketing, affiliate marketing, and social media.
Ann speaks at local, national and international events on a range of digital marketing subjects but specialises in practical tips on using AdWords, Search, ecommerce and marketing automation.
You can follow Ann on Twitter (@annstanley) or connect at http://www.linkedin.com/in/annstanley
Laura comes from a PR and digital advertising background and is now Head of Online Display at MediaCom North. In previous roles, she has specialised in social media strategy, analytics, social advertising and has worked with a variety of B2B and consumer brands on national, pan-european and global campaigns. She has also provided consultancy, training and mentoring to some of the country’s top creative agencies and businesses.
Francis Turner has worked within the marketing and media industry for 15 years. In that time, he has co-founded a start-up content agency and launched the UK’s first native ad platform & SSP in the form of Content Amp. In 2014, Francis and his co-founder Dale merged Content Amp with Adyoulike to create Europe’s leading native ad platform.
As UK managing director & CRO of Adyoulike, Francis has moved swiftly to establish and create a best-in-class offering in content creation and native distribution within the UK and beyond. Adyoulike is now seen as an established digital native ad platform with capabilities across video, mobile, desktop and programmatic.
Francis is a respected professional in the UK digital media landscape, with involvement in the IAB and AOP, where he has lead the discussion and understanding into what native advertising is and the opportunities it presents within the digital sector and marketing industry more broadly.
Marty Weintraub is an author, speaker and the founder of Aimclear, a future-forward marketing agency dominant in audience targeting, customer acquisition and classic creative values. After helping aimClear to Inc. 500/5000 status in 2012, 2013, 2014, & 2015 (fastest growing privately held US companies), Marty continues to travel, evangelize and advise Aimclear’s agency vision, services and content.
A fixture on the international conference circuit, Marty has appeared in front of hundreds of international search & social marketing conference audiences, from Jerusalem to Sydney. Career credits include eBay, Airbnb, Dell, LInkedIn, Eurail, Firestone, Amazon, Victaulic, Martha Stewart Omni, Intel, Travelocity, Macy’s, GoDaddy, 3M, SecondLife, Siemens, The Washington Post and numerous others.
Ben is Director of Paid Media at Webtise Group, specialists in web and app development and digital marketing. A once-upon-a-time retail store manager, Ben began his digital marketing career 10 years ago after observing the emerging research-offline-purchase-online behaviours amongst customers. "It seemed like a great opportunity to combine my sales and customer service experience with my geeky passions for language and statistics" Ben explains.
Following the move from in-house to agency-side, Ben has hands-on experience of managing PPC campaigns for top brand names in the UK and around the world. Ben is now responsible for leading a team of Paid Media professionals executing campaigns across search, display and social media networks.
In his spare time Ben likes few things more than a muddy bike ride through the Cheshire countryside with his camera.
Nick started his online career in 1998, giving his first SEO seminar two years later in Brighton. After moving to Moscow, he became an expert on Russian search, working with gaming clients across CIS markets. During this time he was involved in the Russian start-up community, working with Yandex, RF parliament members and the US State Department.
Since his return to the UK, Nick has held head of department roles at Arena Media, part of the Havas Media Group and within the Dentsu Aegis network. As the SEO lead at Vodafone Group, he is standardising and improving online performance across 22 markets and 55 partner markets. He is particularly interested in mobile SEO, cross-channel campaigns and joining up the dots in a logical way.
Matt joined what is now iProspect Manchester in 2004 as one of the founder members of their Paid Search team, taking a lead role in developing best practice processes and working across the full range of clients and verticals.
Now, as Head of Bought Media, he is responsible for delivering iProspect’s best in class products in Paid Search and Paid Social Media, continually evolving their approach to keep them at the cutting edge. He leads one of the biggest, most experienced and pioneering teams in the world; a multi-award winning group of experts that is responsible for delivering first-to-market campaigns that are some of the most innovative in the industry.