Programme
Day 1
| Time | Room 1 | Room 2 |
|---|---|---|
| 09:00 — 09:45 | Keynote – To Be Announced | |
| 10:00 – 11:00 | Stat-o-rama – An Industry in numbers | SAScon Market Focus – Retail |
| 11:15 — 12:15 | Paid Search Innovation | Social Commerce – Show Me the Money |
| 12:15 – 13:00 | Lunch | |
| 13:00 – 14:00 | How to Create an Online Brand Through Search | Getting a Competitive Advantage in Gaming |
| 14:15 – 15:15 | Mobile Marketing goes Mainstream | Gamification – A New Way of Marketing |
| 15:30 – 16:30 | Building an In-House SEO Team | Social Media Meets PR |
| 16:45 – 17:30 | Is There a Place for Blackhat SEO in modern day SEO campaigns? | |
Day 2
| Time | Room 1 | Room 2 |
|---|---|---|
| 9:00 – 9:45 | Keynote – To be announced | |
| 10:00 – 11:00 | TBC | Increasing Site Engagement |
| 11:15 – 12:15 | Linking Building |
Analytics 2.0 |
| 12:15 – 13:00 | Lunch | |
| 13:00 – 14:00 | Marketing Across Multiple Platforms – The Challenges and Opportunities | Location – Fitting it Into the Marketing Mix |
| 14:15 – 15:15 | Cutting Edge Search Technology | Delivering Insights from Social Media |
| 15:30 – 16:30 | TBC |
Understanding the Role of Social in Search |
| 16:45 – 17:30 | Google+ Hangout | |
