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With SAScon just over a week away, we have decided to bring you a mini-series of short videos that introduce SAScon and explain more about what will be happening on the day.
In our first video, Chief Operating Officer at Latitude Richard Gregory introduces SAScon. If you haven’t yet booked your ticket, make sure you grab yours before they are sold out.
More videos will be appearing here this week, but you can also follow them on the SAScon YouTube channel.
Launching SAScon – THE Search, Analytics & Social conference
I have been lucky enough to be working with a fine blend of internet marketers over the last few months with developing SAScon – what’s to be a truly excellent search, analytics and social media conference in Manchester, UK. This blend has included, search and social pro’s with a real conviction to add value to businesses looking to learn the real depths of activating online marketing campaigns. Really cool indeed.
So I wanted to introduce SAScon a little more and tell you why I think 28th April is going to be 2010′s conference to attend…
Manchester, UK & International
SAScon is a not-for-profit conference delivering the very best insights in to search, analytics and social media for those based in Manchester, the UK and well beyond. Supported by SEMPO and Manchester Digital, it’s geared-up for those organisations looking to learn to operate more effectively online, and for search, analytics and social media marketing professionals looking to get an edge in their field.
We can honestly say that the line-up for SAScon is one that will truly capture a Manchester, UK and international audience. For those not looking to spend a wedge at a conference this year, then I think SAScon could be just the thing for you.
Speakers
As a start-up conference, we’ve been hugely fortunate to get the support of internationally renowned speakers that we have. To highlight the kind of calibre of speakers that will be attending, here are just a few names (more to be announced):
- Joost de Valk / Yoast – a hugely well regarded developer of SEO tools and widgets, and recently established Orange Valley online marketing.
- Fantomaster / Ralph Tegtmeier – a prolific SEO tool developer, often associated with what some might describe as the darker arts of SEO. Will be an exciting session!
- Richard Gregory – Chief Operating Officer for Latitude Group, a leading European, digital agency.
- Massimo Burgio – a founding member of SEMPO (Search Engine Marketing Professionals Organisation), and Chief Strategist for Global Search Interactive.
- Jon Myers – Head of Search at MVi, the online marketing arm of the Mediavest Group.
What makes a conference truly excellent?
As most know, conferences can be hit or miss. Being organised by a co-op of search and social specialists, veterans of the conference speaking circuit and people that manage teams devoted to digital marketing prowess, buying a ticket for SAScon puts you in very safe hands indeed.
For me, what makes a conference truly excellent are three clear things:
- The speakers create the substance and the take-aways.
- Networking opportunities adds the fluidity, the business opportunities and even a few friends.
- And the delivery makes the day easy to attend, learn and enjoy yourself.
…the SAScon programme of events will tick these three and some, and personally, I can’t wait! 28th April, will certainly be a date to remember.
SAScon: An uncompromising, not-for-profit, Co-op
One of the very best things about being involved in SAScon has been working on a not-for-profit, cross-agency project…where commercial interests have been muted as part of developing a conference that is for the greater good.
Meet the co-op of organisers on Twitter:
- Myself, Ben McKay, Mediaedge:cia
- Richard Gregory, Latitude
- Pete Young, MediaVest
- Simon Wharton, Pushon
- Richard Hudson, Vanilla Storm
- Peter Cobley, iSpy
- Nicky Wake, Don’t Panic
- Gary Bramwell, Brazen PR
This means that UK and international businesses get to attend a genuine, value-adding conference organised by search and social professionals…what a great way to start a new decade of internet marketing.
Looking to hear the latest?
Subscribe to SAScon’s RSS, follow SAScon on Twitter, and ensure your buy an early bird ticket (at £225, or £195 for Manchester Digital / SEMPO members)!
Search, Analytics and Social Media Conference
If you have any ambition to achieve the very best in online marketing, then this is the conference you need to be at. This is not a conference arranged by a commercial organisation. It’s a conference arranged by the industry for the industry. Our focus is not revenue generation, it is to be the very best, most useful search conference in Europe. Any profit from the conference will be invested back into the industry in the locality that supports us.
We are fortunate to have support from the online marketing industry in the UK. Including:
The organisation has been brought together via Manchester Digital, the trade body for Digital Industry in the North West of the UK. We are also very fortunate to be working with SEMPO who will be bring the best speakers from the US and Europe to the event.
We’ve put a lot of thought into this event. As well as the learning and sharing, there will be many social opportunities. Manchester is one of Europes great cities; the home of the computer, the home of social reform and the home to many great bars.
We’ll add more information regularly. Book early, this will sell out quickly!